Handshake Marketing Kit

Handshake at a Glance

 

Suggested use: Share with academic advisors or other internal stakeholders in your units who are in positions to promote Handshake to students. It is meant to show the value of Handshake and provide a quick overview of its features along with some tips on using Handshake in advising.

 

 

 

 

 

 

---

Postcards

 

Suggested use: For resource fairs, information packets, and front desks. Includes basic information about Handshake and is a good quick introduction if the person isn’t aware of Handshake.

 

 

---

Business Card

 

Suggested use: For front desks, staff offices, information packets, etc. Includes minimal information about Handshake. Ideal when the recipient has heard about Handshake, and you want to give them a physical reminder where to follow up.

 

---

Presentation for advisors and faculty

 

Suggested use: Present or share with advisors or faculty in your college. An annual Handshake training is hosted centrally for all UMN advisors using this or similar presentation material (for more information contact Jess Hoarn, [email protected]). Collegiate and campus units are encouraged to host additional sessions on an as needed basis.

 

---

Poster

 

Suggested use: Post in department and staff offices, interview centers, resources rooms, and common areas such as the student unions or RecWell.

 

 

 

 

 

 

 

 

 

 

---

Web banner

 

Suggested use: On websites, newsletters, and presentation slides.

 

---

Web tile

 

Suggested use: For websites, newsletters, and any digital medium where you need a small, UMN branded Handshake image.

 

 

---

*Add logos

 

Suggested use: Add the Handshake logo to your material that already has UMN branding.

 

---

Digital signage

 

Suggested use: Add to monitors in your buildings and reception areas.